The Drum & The Sun Arms, 15 Denman St, W1D 7HN, London
We Are Live In
Want to take a breather from the chaos of Advertising Week Europe and experience something a little different?
The Drum, in partnership with The Sun wants you to do just that by inviting you to an 'off Broadway' version of the week just around the corner that will be filled with content, debate and a good dose of fun.
Hosted at our very own The Drum & The Sun Arms, the pub is located minutes away from all the buzzing activity at Piccadilly Circus.
We will be taking over the pub all week and will be hosting a ton of events including informal panel discussions, quizzes, pub lunches, debates - as well as good old-fashioned drinking sessions for some quality networking. We may even get a karaoke machine out…
There’s a lot going on at The Drum and 2017 is set to be our biggest year to date. To mark this, we have set up home at our very own pub for all our Advertising Week Europe activities. The Drum Arms will feature a range of exclusive events, including:
Fireside Interviews and Talks with Joe Media, The Pool and i-D Magazine
Panel discussions tackling Alcohol within Advertising, Personalisation and Mobile
Workshops to help craft successful awards entries
Upfront sessions with key members of The Drum
And of course, pub themed quizzes and activities
With limited spaces, we encourage you to register your interest before the last order bell rings! For more information about sessions, click here to sign up.
Monday 20th March | 10am - 11.30am Meet The Drum Hosted by The Drum’s senior management team, we’d like to invite you for a late breakfast at The Drum Arms to get better acquainted. Register here
Monday 20th March | 2pm - 4pm 50 Under 30 Pub Lunch
The Drum invite this year's 50 Under 30, championing trailblazing women in digital to a intimate lunch to toast their achievements and share their opinions on the industry. To find out more about this year's listees, click here.
Tuesday 21st March | 9am - 10am Time's Up: Mobile Marketing Panel As an industry we have used every excuse in the book to attempt to slow down investment in mobile advertising, while customers have marched on regardless. Join us as we throw the "mobile excuses book" out of the window and debate opportunities or common excuses around creative, planning, measurement, apps and many more. Register here
Tuesday 21st March | 12pm - 1pm How to Win Awards Due to popular demand, The Drum Awards will be hosting an awards workshop for anyone considering entering an awards programme this year. The exclusive event will give you access to judges and previous winners where you will have the opportunity to ask key questions ranging from judging criteria to which campaigns you should submit for awards. Register here
Tuesday 21st March | 2pm - 3pm Benchmarking in the Bar How often should your agency be winning new business pitches? How much should you be charging an hour? How much do you expect to grow in the coming year? Find out the answers to these questions at The Drum Arms, as The Recommended Agency Register invites Peter Czapp of The Wow Company to exclusively reveal the findings of their latest Benchmarking Report. Register here
Wednesday 22nd March| 9am - 10am The Great Alcohol Marketing Debate Alcohol is one of the most significant products marketed to UK consumers. Yet, it is also one of the most policed sectors when it comes to how, when and where it can advertise. Our panel of experts will discuss how alcohol brands view the regulations they face by both Portman Group and the ASA when it comes to promoting their goods and what is the future of alcohol marketing. Register here
Wednesday 22nd March | 12pm - 2pm Let's Get Personal: Creating Experiences Customers Love Consumers today demand the experiences provided by the brands they love to be authentic, personalised and seamlessly cross-platform. Our panel event will explore how brands can ensure they’re most effectively using technology to deliver highly effective, personalised marketing their customers love.
Panellists: Ben Walmsley, Director of Commercial Digital, News UK Ross Sleight, Chief Strategy Officer, Somo Nicole Amodeo, Head of Mobile, Mediacom Worldwide Bill Magnuson, CEO & Co-Founder, Appboy Jennifer Roebuck, co-founder & marketing director, Revl
We'd love you to join us as our guest for this year's POKE Brilliant Lectures in partnership with The Drum. An event that proudly presents a series of inspiring stories, hosted by POKE's CEO, Nick Farnhill, with Mr Bingo (illustrator & professional troll), Simon Gill (Creative Chief Officer of Isobar) and Amy Thompson (Co-Founder of Seen). This will be an experimental mix of game show crossed with PechuaKucha - anything may happen. Please RSVP to RSVP@publicis.co.uk
Thursday 23rd March | 10am - 11am Is the age of gender-orientated magazines over? Joe Media, The Pool and i-D Magazine will come together to discuss the challenges and virtues of having a gender-oriented brand in a world where gender topics have slowly risen to the top of the national agenda, as well as what a successful online magazine strategy looks like, and how to remain at the top in an industry that takes no prisoners. Register here
Thursday 23rd March | 4pm - 6pm Would I Lie To You? Join us at The Drum Arms for an episode of Would I Lie To You? “Was there really a six figure deal off the back of that press release? How did they actually win that blue chip client?” Are just some of the questions that will be revealed during the game hosted by The Drum Network. Register here
Thursday 23rd March | 6.30pm - 11pm The Drum Global Magazine Launch The Drum magazine’s going global and we couldn’t let such a moment pass without a drink or two. And what better place to host a party than in our very own pub! Join us to learn more about why we’re going global, grab your copy of our re-launch issue and meet the team behind our award-winning magazine. Register here
Register your interest in attending a session at The Drum & The Sun Arms during Advertising Week Europe and we will get back to you with a specific invite nearer the time.
Spaces are limited so make sure you get your name down to be able to join us by clicking here